Tags

Tags are used to add offer tagging to the API response. An ad object can have multiple tags.

Property	Type	Description
key	string	The key associated with the ad-tag
value	string	The value associated with the ad-tag

Below is a non-definitive list of possible tags and their values. Not all ads will have all, or even any, of these tags, and some ads may have tags not displayed here. It is up to API consumers to decide which tags to handle and how.

Important

As of Ad Server 5.3, the purchase-channel tag is deprecated. Clients should use the purchaseChannels field on the Ad object to get more comprehensive purchase channel information. See also: PurchaseChannel.

Key	Values	Description
purchase-channel	in-store online in-store and online	DEPRECATED; SEE ABOVE Indicates where this offer can be redeemed